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Media + Entertainment - June 2009

Posted Jun 4, 2009

NBC’s “NBC News: Obama White House Special” was the number one-ranked program on broadcast TV Wednesday, June 3, 2009 with roughly 9.0 million average viewers.
NBC’s “Law And Order” and FOX’s “So You Think You Can Dance-Wednesday” followed with approximately 8.9 million average viewers.

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Posted Jun 3, 2009

Creating a cross-media platform footprint is vital to growing audience and market share, but deciphering it to date has been a challenge. Profiling this audience—defined as “Integrators” by CNN—no longer has to be a mystery.

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Posted Jun 3, 2009

NBC’s “I’m A Celebrity-Tuesday” claimed the top slot in Nielsen’s ranking of the top primetime telecasts broadcast TV for June 2, 2009. The show drew just over 5.5 million average viewers Tuesday evening.
UNI’s “Manana Para Siempre” was the second-ranked program with approximately 5.3 million average viewers while FOX’s “Mental” rounded out the top three with 4.9 million average viewers.

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Posted Jun 2, 2009

As theories circulate about the actual dollar value of sites like Facebook and Myspace-analysts recently placed Facebook’s worth at $10 billion-there is no question that people continue to gravitate in droves towards social networking and blog sites. In the U.S. alone, total minutes spent on social networking sites has increased 83 percent year-over-year. In fact, total minutes spent on Facebook increased nearly 700 percent year-over-year, growing from 1.7 billion minutes in April 2008 to 13.9 billion in April 2009, making it the No. 1 social networking site when ranked …

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Posted Jun 2, 2009

CBS’s “Two And A Half Men”, “CSI: Miami” and “Rules of Engagement” were the top three-ranked primetime telecasts on broadcast TV with an average audience of approximately 10.1, 8.5 and 8.3 million viewers Mondday, June 1, 2009.

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Posted Jun 1, 2009

ankruptcies, declining readership, falling ad dollars and the suburbanization of America have all contributed to the slow death of the great American newspaper.

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Posted Jun 1, 2009

Anticipation surrounds this year’s E3, one of the largest video game expos, which kicks off this week in Los Angeles. Not only have Sony and Microsoft hinted at major hardware-related announcements, but also details related to upcoming software releases are expected to emerge. Video game enthusiasts started heavily discussing their expectations for E3 several months ago online. This traditionally vocal group of consumers is especially engaged in this year’s E3 – buzz for the month prior to the 2009 expo is up 31% over the comparable time period for E3 …

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Posted Jun 1, 2009

RANK
NAME
NETWORK
DAY
VIEWERS (P2+)

1
SO YOU THINK CN DANCE-WED
FOX
WEDNESDAY
1,333,000

2
WITHOUT A TRACE-SPECIAL
CBS
THURSDAY
1,276,000

3
NCIS
CBS
TUESDAY
1,198,000

4
MENTALIST, THE
CBS
TUESDAY
1,186,000

5
SO YOU THINK CN DANCE-THU
FOX
THURSDAY
1,174,000

6
WITHOUT A TRACE
CBS
TUESDAY
1,171,000

7
NCIS THURSDAY 8PM-SPECIAL
CBS
THURSDAY
1,034,000

8
LAW & ORDER:SVU-WED 9PM
NBC
WEDNESDAY
1,026,000

9
CSI
CBS
THURSDAY
1,006,000

10
CSI: MIAMI-SPC
CBS
MONDAY
992,000

Source: The Nielsen Company (May 25, 2009 – May 31, 2009)

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Posted Jun 1, 2009

RANK
NAME
NETWORK
DAY
VIEWERS (P2+)

1
NCIS
CBS
TUESDAY
12,463,000

2
MENTALIST, THE
CBS
TUESDAY
12,357,000

3
G STRAIT:ACM ARTST DECADE(S)
CBS
WEDNESDAY
10,628,000

4
CSI
CBS
THURSDAY
9,976,000

5
WITHOUT A TRACE-SPECIAL(S)
CBS
THURSDAY
9,710,000

6
NCIS THURSDAY 8PM-SPECIAL(S)
CBS
THURSDAY
9,636,000

7
WITHOUT A TRACE
CBS
TUESDAY
9,570,000

8
TWO AND A HALF MEN-SPC(S)
CBS
MONDAY
9,268,000

9
SO YOU THINK CN DANCE-THU
FOX
THURSDAY
9,151,000

10
CRIMINAL MINDS SPECIAL(S)
CBS
WEDNESDAY
8,927,000

Source: The Nielsen Company (May 25, 2009 – May 31, 2009)

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Posted Jun 1, 2009

RANK
NAME
NETWORK
DAY
VIEWERS (P2+)

1
NBA PLAYOFFS (MAGIC/CAVALIERS)
TNT
TUESDAY
10,075,000

2
NBA PLAYOFFS (MAGIC/CAVALIERS)
TNT
THURSDAY
9,995,000

3
JON & KATE PLUS 8(S)-05/25/2009
TLC
MONDAY
9,802,000

4
NBA PLAYOFFS-CONF FNLS L (LAKERS/NUGGETS)
ESPN
MONDAY
9,731,000

5
NBA PLAYOFFS-CONF FNLS L (LAKERS/NUGGETS)
ESPN
WEDNESDAY
9,238,000

6
NBA PLAYOFFS-CONF FNLS L (LAKERS/NUGGETS)
ESPN
FRIDAY
8,462,000

7
NBA PLAYOFFS (MAGIC/CAVALIERS)
TNT
SATURDAY
8,362,000

8
2009 MTV MOVIE AWARDS
MTV
SUNDAY
5,282,000

9
WWE ENTERTAINMENT (WWE RAW)
USA
MONDAY
4,894,000

10
WWE ENTERTAINMENT (WWE RAW)
USA
MONDAY
4,486,000

Source: The Nielsen Company (May 25, 2009 – May 31, 2009)

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