The August 13 release of the film version of Elizabeth Gilbert’s 2006 novel Eat, Pray, Love is the latest example of a popular book title moving to the big screen. While these books see success before their silver screen debuts, the buzz leading up to a film version can drive impressive sales.

Video consumption across multiple platforms is now a global phenomenon. Consumers in all regions are proving their insatiable appetite for video information and entertainment – thus far adding screens to their media mix, not replacing them.

Nearly five and half million homes – roughly 6.5 million viewers – tuned into “The View” on July 29 to see the interview with President Barack Obama.

It has been 12 years since the debut of the PC-based, sci-fi strategy game StarCraft, which has sold more than 11 million copies, captured critical acclaim (widely cited in industry lists for being one of the top games of all time) and created an impressive long tail of gameplay from its fans.

Listeners age 25 to 54 continue to thrive as the “sweet spot” for radio, while consumers in cell phone only (CPO) households continue to listen at a higher rate than the 12+ population, according to an analysis of the spring 2010 ratings in 51 markets released today by Nielsen.

The idea that Baby Boomers aren’t open to new products and technology is a 19th century myth, not a 21st century reality according to new data from The Nielsen Company.

Along with its listing of the top brands and companies on the web for June 2010, The Nielsen Company also found that the average time spent online in the U.S. grew more than three percent compared to the previous month.

More than 10 billion videos were streamed in the U.S. in June 2010, a 1.3% increase over the number of streams last year and nearly a 4% jump over last month’s figures.

Testifying at a public forum of the Federal Communications Commission (FCC), Susan Whiting, Vice Chair of The Nielsen Company, urged the body to tread carefully in evaluating the need for regulating emerging online and mobile video platforms.

An estimated 111.6 million U.S. viewers watched at least six minutes of the 2010 World Cup on English or Spanish language networks, according to an analysis by The Nielsen Company.