According to Nielsen’s global survey of multi-screen media usage, watching video content on computers has become just as common as watching video content on television among online consumers.

A recent Nielsen survey of U.S. smartphone owners who report using their mobile phones while shopping in a store, indicates that consumers use their phones differently depending on the type of store.

Recently, we challenged information design enthusiasts of all experience levels to use Nielsen data and create compelling visual stories and insights as part of the Nielsen Data Visualization Contest. We’re pleased to announce the winner of the Judge’s Choice Award is Dustin Poh, a student at Montclair State University.

U.S. television ad spend was up 4.5 percent in 2011, according to the third and final part of Nielsen’s Advertising & Audiences Report.

Consumers are shifting to new technologies and devices that make it easier for them to watch the video they want, whenever and wherever they want.

Part two of Nielsen’s State of the Media: Advertising & Audiences Report presents an in-depth look at usage by demographic.

Hispanic consumers’ usage rates of smartphones, television, online video, social networking and other forms of entertainment make them one of today’s most engaged and dynamic targets in the digital space, according to Nielsen’s recent State of the Hispanic Consumer: The Hispanic Market Imperative report.

In the first of a three-part series of insights on how and where consumers access TV content—we look at the viewership and advertising across five traditional primetime genres.

Record Store Day has given independently operating music stores something to sing about — thanks in part to strong vinyl sales.

For the sixth year in a row, leading automakers convened at the New York International Auto Show for Nielsen’s annual Automotive Advertising Awards, the only awards program measuring the effectiveness of automobile TV ads.