Consumer - October 2009
With concern and online buzz growing over the H1N1 virus, hand sanitizer sales have skyrocketed in the last six months.
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Consumers around the world are expressing more confidence about their personal financial situations, according to the most recent Nielsen Global Consumer Confidence Index.
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Despite increased optimism about the economy, the social media landscape indicates that we are in a similar place to where we were this time last year.
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The recession that has gripped much of the world over the last year has caused consumers to seek out entertainment that provides the best value for money.
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While there are many motivating factors behind the green energy movement, for the average American “saving money” tops the list according The Nielsen Company’s latest Energy Trends report.
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When it comes to alcoholic beverages, there will still be a good amount of holiday cheer in the coming months.
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As American consumers get set to buy nearly 600 million pounds of candy this Halloween, they are choosing fewer store brand or private label sweets, opting instead for brand name treats.
[read more]Like shoppers around the world, consumers across Asia Pacific have become focused on saving and reducing debt this year, and as a result, have become less inclined to spend on bigger ticket items and out-of-home-entertainment.
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With hopes for a full economic recovery accelerating in 26 out of the 28 major global markets, consumers around the world might be expected to return to their previous spending patterns.
[read more]Based on the books My Life in France by Julia Child and Julie and Julia by Julie Powell, the film version Julie & Julia has helped boost book sales of all three titles from year-over-year.
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