Consumer - February 2010
Americans are watching network TV content online mostly to catch up with programming, not as a replacement for standard TV viewing.
[read more]Following a robust December, sales in the U.K. grocery retail sector were subdued in January as the expected post-Christmas lull was further depressed as a result of snow that covered much of the country in January.
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For years, retailers, manufacturers and marketers have been clamoring for a single benchmark that would facilitate comparisons of healthy eating patterns by key regions and time periods.
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U.S. retailers continue to make progress in offering store brand products with health claims relevant to shoppers looking for healthier food choices
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A majority of households will be watching Super Bowl XLIV at home or at a friend or relative’s house instead of watching from a restaurant or bar.
[read more]Chinese consumer confidence continues to build going into 2010, up three points since the third quarter of 2009 and reaching highs not seen since the second half of 2007
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Nielsen’s regional experts share insights on confidence, media trends, and what next for the increasingly diverse, demanding, and connected global consumer.
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One common misconception heard frequently is that healthy eating has become too expensive—that the struggling economy has driven U.S. families to make poor nutritional choices.
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It’s the economy! Organics enjoyed stratospheric growth in four of the last five years, but the economic crunch took a bite out of that trajectory in 2009.
[read more]Driven by a more positive outlook on job prospects and personal finances, Hong Kong consumers are boosting consumption and spending
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