America’s democracy will be on full display on Super Tuesday, the quadrennial kick-off to the Presidential primaries’ where voters select the finalists for the Political Super Bowl later in November. Two days earlier, on Super Sunday, the NFL will feature several promotions that call on this same nationwide unalienable rights to vote and influence change. […]
Entries Tagged as 'Consumer-Generated Media'
Power to the People: NFL’s Super Bowl Commercial Determined By Online Fan Voting
February 2nd, 2008 by Tom Ziangas · No Comments
Tags: Consumer-Generated Media · Online Fans
Kickoff to The Big Game! Ready to Engage?
December 3rd, 2007 by Pete Blackshaw · 5 Comments
Few events are as celebrated, discussed, or even debated as the Super Bowl. The game commands the largest US audience of the year, and no shortage of global viewers. And at nearly $2.5 million per .30 second commercial, the advertising is an “event” in and of itself, and everyone, it seems, has an opinion on […]